Lemon VOX

The Power of Emotions

About

Lemon Vox in partnership with Emonomy combines the magic of creativity with the precision of neuroscience and AI to revolutionise ad testing. By leveraging face-tracking technology and cutting-edge AI, Lemon Vox decodes emotions and measures audience reactions in real-time. The result? Deep insights into how your ads resonate emotionally, helping you craft campaigns that captivate, connect, and convert.

With Lemon Vox, we transform raw audience data into actionable intelligence, ensuring your brand is unforgettable in a crowded market.

Ideal Use Cases

LEMON VOX empowers brands to maximise engagement and sales by ensuring every marketing touchpoint resonates with their target audience on a deeper, emotional level.

Ideal for:

• Ad Pretesting: Ensure your campaign strikes the right emotional chords before going live.
• Creative Optimisation: Identify which visuals, narratives, and elements drive smiles, recall, and emotional engagement.
• Audience Segmentation: Tailor your ads for specific demographics or emotional triggers.
• Cross-Channel Effectiveness: Discover the best-performing combinations of ads and platforms to maximize ROI.
• Campaign Health Checks: Analyse ongoing campaigns to optimize performance in real- time.

The Advantage

• Science-Backed Insights: Grounded in neuroscience and AI, Lemon Vox provides reliable data to predict ad success.
• Emotion Economy Metrics: Track unique KPIs like Cost per Smile (CPMs) and Cost per Recall (CPMr) to align spend with brand impact.
• Real-World Testing: Ads are tested in native environments for authentic reactions.
• Scalable & Fast: From setup to actionable insights, Lemon Vox delivers results within days.
• Global Reach: Applicable across industries, audiences, and platforms, anywhere in the world.

How It Works

1. Setup: Upload your ad creative and define your target audience and platforms.
2. Calibration: Lemon Vox/ Emonomy benchmarks audience baseline emotional states using AI and facial recognition.
3. Testing in Action: Ads are presented in natural environments (e.g., YouTube pre-rolls) for authentic engagement.
4. Data Analysis: AI and neuroscience tools analyse emotional reactions and recall probability in real time.
5. Optimisation: Receive detailed insights and recommendations to improve creative and channel strategies.
6. Implementation: Use insights to deploy your campaign with confidence and precision.